A more systematic analysis of the families’ cohesiveness based on T-Tests for the mean differences between generic attributes within and outside a meme families reaffirmed this tendency. We found significantly more common attributes between meme instances from the same family. In general, each instance shared more attributes with other family members (3.49) than with nonfamily members (2.39), T(18865) = , p < .01. This similarity between instances of the same family is significant in terms of content (T(6534) = , p < .01), participants (T(12755) = , p < .01), and form (T(16379) = 41.2, p < .01).
Yet ,, when searching on their own at content, contribution, and you may function functions, there are many family members that have nonsignificant differences when considering the fresh indicate interior and you may outside preferred functions. This is particularly true to your stuff trait. Merely a dozen from 50 meme parents common significantly more content qualities in the family relations. Put another way, stuff characteristics had been less natural in the most common meme household. Simultaneously, inside parents was basically content is discovered to be a great deal more natural, it actually was also a lot more unique and you may special.
Also, extremely meme family got men together with adolescent and you may more youthful mature users as his or her preferred have. Other age groups, such as for instance elderly people, adults, kids, and children in addition to females, stars, and especially creature users had been way more special to specific meme family. Fundamentally, in terms of means, really meme group utilized quick visualize with text or video clips. Meme families in which means was a lot more natural mutual remix and you will artwork control together with acronyms and you can wordplay.
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The newest organization between cohesiveness and you will individuality
The cohesiveness of meme families around more unique generic attributes already provided a partial answer to RQ4, regarding the link between cohesiveness and uniqueness in meme families, and a Pearson correlation between the two revealed a very strong and significant positive correlation (r = .911, p < .001). In other words, the more unique the shared attributes within a meme family, the higher the difference between shared attributes within and outside a meme family. When looking at each group of attributes separately, it was mainly the uniqueness of form (r = .870, p < .001) and content (r = .726, p < .001) attributes that positively correlated with family cohesiveness. The uniqueness of participation attributes had a weaker correlation with family cohesiveness (r = .366, p < .01).
Quiddities, concreteness, uniqueness, and cohesiveness
In response to the last research question, we found a significant positive correlation between quiddity concreteness and both the cohesiveness (r = .363, p < .01) and uniqueness (r = .431, p < .01) of Internet memes. In other words, a meme family with a more concrete quiddity was also more cohesive and unique in its generic attributes.
In particular, a significant positive correlation was found between the percentage of instances in a meme family sharing a similar object and the cohesiveness (r = .286, p < .05) and uniqueness (r = .349, p < .05) of their content. This suggests that instances of meme families in which the quiddity is a specific object tend also to deal with the same unique themes. Thus, for example, instances of the “Flying Spaghetti Monster” family always included this specific character or object, and many of them also contained references to religion, which is a unique theme in the memetic sphere.
Meme families in which the quiddity is a character, such as “Charlie the Unicorn,” are more cohesive, but also unique in terms of participation. This is typically reflected in a higher percentage of instances containing animal participants. Perhaps less obvious is the negative correlation between action and uniqueness of participation (r = ?.329, p < .05). This means that the participants in meme families in which the main quiddity is an action are not unique, but rather part of the mainstream. Thus, for example, most participants of “Caramelldansen,” “The Evolution of Dance,” or “Planking” are teens or young adults.
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